PHOTO BY PATRICIA HEAL
Deep family roots in the textile industry provided Rana Argenio with a wellspring of knowledge and inspiration when founding Houston luxury Italian linen brand 10 Grove. “Given my background, I wanted to create an honest resource that translates complicated industry specifics into a selection of products that are accessible, understandable and genuinely loved by the consumer,” she says. Argenio sat down with Luxe to discuss her lust-worthy offerings and share what’s in store.
What is 10 Grove? A direct-to-consumer brand of sustainable, luxury Italian linens, all hand-crafted at our own Texas factory using the finest Egyptian cotton percale and sateen fabrics and sold through our website. We weave our materials at a celebrated Italian mill.
Describe your offerings. We carry a curated selection of timeless luxury linens. Our assortment includes everything needed to dress your bed in comfort and style: fitted sheets, flat sheets, pillowcases, duvet covers, shams, quilted coverlets and bed skirts.
Tell us about the inspiration behind this endeavor. The desire to elevate the everyday with a modern, sustainable brand that prioritizes quality and craftsmanship. When it comes to your home, it should feel personal, comfortable and uniquely yours, and you should be able to trust every piece you introduce into it.