Embrace The Beachside Vibes At These Finely Designed Hamptons Locales


At these Montauk establishments, inspired design rivals the beachside setting.

Tan, beachy accents define this Hamptons space

A gorgeous view of a Montauk beach

Simple luxuries and a surfer’s disposition guide the design at the Marram hotel. “We wanted to reflect the hyper-local mentality that everything you need is right in front of you,” explains Brian Smith of Studio Tack, who led the architecture, interiors and landscaping. Complementing an envelope of white oak woodwork and creamy Japanese plaster, the Brooklyn-based firm commissioned bespoke details, like hand-dyed jute rugs, canvas artworks by New England artist Sean Spellman and paper light sculptures curated with assistance from The Noguchi museum. “We were mindful that this is one of the few remaining places where the wildness of the landscape is fiercely celebrated, so we didn’t want it to seem exclusive,” notes Smith. “We like to say that the hotel doesn’t erect fences—it grows them.”

Black and white patterned wallpaper

A black and white sofa is the star of this space


“One of the first things we did was paint the floors pink,” shares architect Francine Monaco of the renovation at Sel Rrose Montauk. This cheeky choice is just one of many idiosyncratic details that Manhattan-based firm D’Aquino Monaco used to set the venue apart from its local counterparts. “We didn’t want this to be an expected beachfront restaurant,” Monaco notes. “It brings a bit of sophisticated design from the city without any self-consciousness, but at the same time, it lives within this light, bright, woodframed structure.” The whimsical interiors—inspired in part by Dorothy Draper’s grand use of scale —count an all-day lounge tented in pinstripe linen and a breezy dining room featuring a custom mural of oversize florals and crustaceans overlaid with plaid latticework amongst the design highlights.