Italian luxury furniture maker Giorgetti’s first entirely branded real estate project in the United States has opened its doors in Houston. A seven-story boutique mid-rise, Giorgetti Houston combines art, architecture and craftsmanship to offer 32 bespoke condominium residences. Read on as Jerry Hooker discusses how his real estate architecture-design firm Mirador Group helped bring this unique concept to life.
Discuss your role. My husband, Jacob Sudhoff, and I concepted the project after purchasing our first Giorgetti piece, the Progetti chair, later pitching the idea to Giorgetti and the owner-developer Stolz Partners. Mirador Group handled the design, Douglas Elliman oversaw sales and marketing, and E.E. Reed Construction, L.P. did the build.
What is your primary objective? To create a truly branded building that embodies the Giorgetti lifestyle. Everything inside and outside was influenced by historic Italian materials or iconic Giorgetti pieces.
Tell us about some of the standout design features. The architecture was inspired by the Origami sideboard, whose overlapping door panels informed the building’s glass and porcelain façade with the balcony openings. The shades of black and gray speak to Italy’s basalt cobble streets; the lobby showcases furnishings from CASA Houston as well as arabescato marble porcelain and walnut; and Giorgetti cabinetry and lighting and Listone Giordano flooring appear throughout the residential units as well as the common spaces.