Talking Shop With Nicholas Blaine And Paul Denoly
Hawkins New York
When did you open? We welcomed guests to our first Manhattan store, at 17 8th Ave. in the West Village, in August.
Why the West Village? We love the intimate scale of the neighborhood. It was also our best bet for finding an architecturally historic storefront, which was a design element we were seeking from the get-go.
Describe the space. The building was originally conceived as a candy store, and it still retains its playful pastel-and-white mosaic tile floor and tin ceiling. It has a small footprint, so we kept the color palette light and airy to add depth and left the brick walls exposed and painted them white, treated the windows with sheer linen curtains and outfitted the space with a metallic-brass checkout counter.
What’s on the floor? This store is different from our Hudson shop in that it is stocked 95 percent by our own products; whereas, in Hudson, 30 to 40 percent is third party. There’s something for nearly every room in the house: vases, cutting boards, pillows, bath products, tea towels, bedding, furniture pieces and rugs. As our line expands, we will start to curate what’s on display by season.