Pratesi Brings Italian Luxury Linen To The West Coast

Italian luxury linen brand Pratesi has opened at Bloomingdale’s at the South Coast Plaza. The 300-square-foot space was designed by Manhattan firm Studio Monteleone & Associates with architectural details—woodwork, lacquer, mirrored details—that reflect Pratesi’s history of craftsmanship. Visitors will find the brand’s full range of table linens and bedding, including archival patterns like the floral Millefiori, inspired by Tuscan gardens, and the Treccia collection with its braided motif pulled from Florentine architecture. Towels, robes and other accessories round up the brand’s elevated offerings. Pratesi, which was founded in 1906, garnered a clientele of style giants including Coco Chanel, who commissioned their Tre Righe design for her own Paris home in 1927, Yves Saint Laurent and none other than Hollywood diva extraordinaire Elizabeth Taylor. The latter's preference lays to rest that iconic Italian soft goods mesh with a California lifestyle.