Verellen Brings Its Signature Aesthetic To The Dallas Design District

Melding modern American sensibility with Belgian craftsmanship, Verellen introduces its signature aesthetic to the Dallas Design District with a new setting. “We are thrilled to bring Verellen to a city with such a dynamic design community,” says CEO Tom Verellen. “This new space allows us to deepen our connection with designers and clients, offering a curated environment where they can engage with our collections in a meaningful way.” The third showroom following High Point and New York locations, Verellen Atelier DFW celebrates the brand’s beautiful contemporary furnishings and more. The space is meant to feel like a home away from home, designed by Sabine Verellen, the company’s chief creative officer. Expansive windows let natural light flow into the interior, where cozy nooks and tactile vignettes invite guests to linger. Pieces blend organic materials and artisanal detailing in a palette of grounding tones such as earthy browns and creamy beiges. Amid the high ceilings and wide-plank oak floors, furnishings designed to be lived in—plush, round chairs and deep, tailored sofas—combine with carefully considered accents like landscape photography, layered rugs, ceramics and greenery, providing a well of inspiration to bring home. Designers can also look forward to an event series where industry experts will lead thoughtful conversations and encourage creative exchange.